How insured people become customers and how expectations change perspectives.
Integrate, digitize and reward. We have used the early morning of 16th of October 2018 to drive a bit of a digital off-road!
The years of digital obesity will almost certainly come to an end soon. Technology or us – we went a little off-road together for one morning.
Digital off-road! Mankind is at a historic turning point. Everything is changing at breakneck speed: environmental and living conditions. We talk together about the automated society in the insurance world. It goes from magical to manic perhaps even toxic? We have more and more options at lower and lower costs, but we are more and more worried about missing something we could have done otherwise. For happiness and customer loyalty there is no algorithm yet, so we talked about the new digital Customer Journey, two concrete customer cases plus as a bonus to Blockchain in the customer loyalty environment. Man and machine, reality and simulation must continue to be clearly differentiated. Technology should help us, not replace us.
We all enjoyed the first visionarity business breakfast in the frame of exciting dialogues – under the motto “digital off-road” further events will follow now! We look forward to talking to you, too!
Some impressions of the event:
What happened …
|ec4u expert consulting ag Customer Journey Management & the digital CRM approach
Dr. Martin Stadelmann
|SWICA: Kundenintegration am Use Case «BENEVITA»
Die Pain Points unserer Versicherten sind der Schlüssel für eine überzeugende Value Proposition.
|«Triangle d’or» von TopPharm:
Einbettung der Plattform Healthi Visionarity als Schaufenster zur Loyalty Card TopPharmCardPlus
und zu den Gesundheits-Coach Angeboten der TopPharm Apotheken
Dr. Tania Weng-Bornholt, Dr. Stefan Wild
|Visionarity Introduction of Loyalty system with Blockchain
Location: Café Auer & Co. Impact Hub Zurich